Asset License | UMW Recordings Inc.

Brand Identity / Style Guide

This guide defines the colors, fonts and interface rules to maintain a consistent experience across our music distribution platform.

Logo

This section defines the official UMW Recordings Inc. logo system, including the horizontal logo, square mark, transparent lockups, spacing rules and approved applications for music distribution, catalog administration, royalty reporting and rights support communications.

Safe Margin

Keep clear space around the UMW Recordings Inc. logo to preserve brand visibility. Do not place text, platform icons, album covers, payment badges or background elements inside the protected area.

Logo Don’ts

To protect the UMW Recordings Inc. identity, follow strict logo guidelines. Do not alter colors, proportions, rotation, spacing, contrast or visual effects. The logo must always remain clean, readable and recognizable.

× Don’t alter the colors

× Don’t distort proportions

× Don’t rotate or flip

× Don’t place on clashing backgrounds

× Don’t add shadows

× Don’t blur the logo

Brand Colours

UMW Recordings Inc. uses a clean, high-contrast palette built around institutional blue, digital cyan, deep black and controlled accent colors for catalog, royalties, rights and platform operations.

Logo Assets

Approved UMW Recordings Inc. logo files for public pages, platform screens, social previews, favicon, brand applications, catalog documents and professional communications. Horizontal logos must be presented first in the official order: blue, black and white.

Horizontal Logos

Official Blue Horizontal Logo

Horizontal logo — Blue

Official Black Horizontal Logo

Horizontal logo — Black

Official White Horizontal Logo

Horizontal logo — White

Primary Horizontal PNG

Primary horizontal logo PNG

Transparent Horizontal PNG

Transparent horizontal logo PNG

Vector Horizontal SVG

Vector horizontal logo SVG

Alternative Horizontal PNG

Alternative horizontal logo PNG

Regular Logos & Brand Marks

Primary Brand Mark PNG

Regular logo PNG

Primary Brand Mark SVG

Regular logo SVG

Alternative Brand Mark PNG

Alternative mark PNG

Dark Application Mark PNG

Regular logo dark application PNG

Secondary Brand Mark PNG

Secondary mark PNG

Alternative Brand Symbol PNG

Alternative mark PNG

Compact Brand Mark PNG

Brand mark PNG

Compact Brand Mark SVG

Brand mark SVG

Application Icon PNG

Icon / compact asset PNG

Browser Favicon ICO

Browser favicon

Colour Palette

The palette is structured for a professional music distribution company: primary blue for trust, cyan for digital infrastructure, black for authority and controlled accents for alerts, catalog states, royalty status and dashboard communications.

Primary

Primary #0047FF

Cyan #00D4FF

Pink #FA08B9

Secondary

Mint #01E6B4

Purple #3300FF

Warning #FF6E00

Alert #FF000D

Neutral

Typography

UMW Recordings Inc. uses Poppins as its main type system. Poppins Normal is used for readable content, Poppins Medium is used for interface hierarchy and professional labels, and Poppins Bold is used for institutional headings, dashboard hierarchy and high-impact brand messaging.

Primary Type

Poppins Normal

Used for body text, policy pages, FAQ content, artist support messages, royalty descriptions, platform instructions and catalog documentation.

AaBbC

Normal / 400

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890!@#$%&*

Primary Medium Type

Poppins Medium

Used for navigation labels, dashboard tabs, metadata fields, catalog labels, account actions, royalty report titles and professional interface text that needs more presence than normal body copy.

AaBbC

Medium / 500

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890!@#$%&*

Primary Bold Type

Poppins Bold

Used for headings, section titles, commercial statements, pricing emphasis, payout labels, catalog states and strong institutional communication.

AaBbC

Bold / 700

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890!@#$%&*

Interface Type

Poppins SemiBold

Used for buttons, metadata labels, platform states, catalog cards, pricing details, dashboard actions and compact interface elements.

AaBbC

SemiBold / 600

abcdefghijklmnopqrstuvwxyz
ABCDEFGHIJKLMNOPQRSTUVWXYZ
1234567890!@#$%&*

Buttons

Buttons use clean rectangular layouts with professional rounded corners. Primary actions use UMW blue, institutional actions use black, and accent colors are reserved for catalog states, royalty actions, rights support, alerts and platform operations. No circular icon buttons are used in this system.

Start Distribution Release Support Manage Catalog DSP Delivery Rights Review Marketing Assets Royalty Reports Approved Release Action Needed Rejected Status Contact Support View Pricing Legal Review Open Dashboard

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UMW Recordings Inc. provides music distribution, catalog management, royalty reporting, release support, rights documentation, and professional services for artists, labels, and music businesses.